Timeless pieces. Small batch drops. Don’t miss your chance to start the habit.

Limited Diamond Drop

Once this collection sells out, it won’t restock for weeks. Secure your sparkle while it’s still available.

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Ends December 5, 2025 at 11:59 pm

Timeless. Effortless. Iconic.

Curated collections designed to be your forever favorites. No clutter. No trends. Just elevated essentials you’ll wear on repeat.

Real Diamonds, No Compromise

Ethically created lab-grown diamonds. Delivering the same clarity, and prestige as mined diamonds minus the ethical baggage.

True Luxury Without Markup

You shouldn’t have to overpay for brilliance. We cut the middlemen — so you get exceptional quality, minus the markups.

Ethically Created Guilt-Free Luxury

Sustainable sourcing, smart luxury, and transparent craftsmanship — because you deserve beauty that aligns with your values.

Same Brilliance. Better Choice.

Lab-grown diamonds hand crafted for everyday life

What Habit Wearers Are Saying:
"Honestly? I’ll never buy mined diamonds again. Same brilliance, better price, and I actually feel good wearing them."
— Samantha R.
"I wear my Diamond Habit pieces every single day — work, gym, dinner. The sparkle is insane and I love knowing it’s conflict-free."
— Amanda L
"Minimal, elegant, and so wearable. These are my go-to staples — I feel put together even on my busiest days."
— Jasmine K.

The Habit Story

Founded by Shelly Osadon

Shelly Osadon, a designer to celebrities and high-net-worth clients, built her career creating extraordinary spaces defined by precision and luxury. Her distinctive eye earned her a place on Vogue’s coveted Top 120 list — a global recognition of her influence and aesthetic.

Her lifelong obsession with diamonds led her to a simple truth the traditional industry rarely shares:

lab-grown diamonds are chemically and visually identical to natural ones — the same brilliance and luxury, without the limitations.

That discovery inspired The Diamond Habit, where Shelly designs elevated, high-end diamond pieces with the same artistry and intention she brings to her world-class interiors.

Because a diamond is a diamond.

Keep Your Habit Shining

Jewelry Care

Our pieces are made to live with you — but a little care keeps your diamonds glowing for years to come.

﹆ Remove before workouts, swimming, or heavy lotions

﹆ Clean gently with warm water, mild soap, and a soft cloth.

﹆ Store separately to avoid scratches and maintain brilliance.

Because confidence should always sparkle.

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